Consulting Case Study

Belladerma: Stabilizing Revenue at $100K+ Per Month & Increasing Retail Sales by 150%

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$100K+

Monthly Revenue
(Stabilized consistent baseline within 2 months)

150%

Retail Growth
(Increased from $6k to $15k monthly)

16%

Retail-to-Service Ratio
(Improved from 6% to 16% of Service Rev)

$35K

Event Revenue
(Generated in a single day)

About the Client

Belladerma is a medical aesthetics practice that struggled with the “feast or famine” cycle. While they had high-revenue months, they faced severe fluctuations that made cash flow unpredictable. Additionally, their retail sales were significantly underperforming relative to their service revenue, leaving a large margin of potential profit on the table.

The Challenge

Revenue Volatility – The practice faced inconsistent monthly performance, lacking a predictable baseline to plan for growth.
The “Service-Only” Trap – Retail revenue was stuck at $6,000/month (only 6% of service revenue), indicating that patients were buying treatments but purchasing their skincare elsewhere.
Operational Gaps – A deep dive into HR and operations revealed a lack of performance tracking, accountability, and clear leadership structure.

💡Solutions Implemented by Diamond Accelerator💡

We implemented a “Consistency & Retail” transformation strategy:

Operational Alignment

Conducted a comprehensive audit of revenue trends and HR policies to identify exactly where performance was leaking.

Leadership Optimization

Implemented a “Rhythm of Accountability” using daily huddles and monthly performance reviews to keep the team aligned on goals.

Retail Bundling Strategy

Redesigned service packages to bundle retail products with treatments. This immediately lifted the retail sales by ensuring every patient left with a regimen.

The Sales Event Blueprint

Planned and executed a high-energy sales event that generated $35,000 in a single day with an 80% conversion rate, injecting immediate cash flow while building long-term treatment plans.

💎The Results💎

Consistent Revenue Stability

Achieved consistent $100,000+ monthly revenue within just two months, successfully breaking the cycle of fluctuation.

Retail Revenue Growth

Retail revenue increased significantly from $6,000 to $15,000 monthly, turning a previous weakness into a profitable revenue stream.

Improved Retail Ratio

The retail-to-service ratio improved from a low 6% to 16%, proving that staff effectively adopted the new bundling strategies.

Key Takeaways

Bundling Wins: You can instantly fix low retail sales by bundling products into high-ticket service packages.
Events Drive Cash: A well-executed event is the fastest way to inject cash and fill the booking calendar (80% conversion rate).
Consistency Requires Rhythm: You cannot hit $100k months consistently without daily huddles and monthly reviews.

Ready to Stabilize Your Revenue & Ignite Retail Sales?

This same strategic framework stabilized Belladerma’s revenue at $100k+ months and generated $35k in a single day. Your practice results could be next.