Consulting Case Study

The Refinery: Doubling Revenue to $200K/Month & Reducing Owner Hours by 76%

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The Refinery revenue growth

$65k ➔ $200k/mo

Monthly Revenue
(in Just 9 Months)

40 hrs ➔ 12 hrs/wk

Owner Involvement
(76% Reduction)

Achieved $1,480

Revenue Per Hour
(3x Industry Average)

$1 Million+

Annual Revenue
(1st 7-Figure Year)

49% ➔ 74%

Rebooking Rate
(Retention Surge)

About the Client

The Refineryis a medical spa located in Topeka, Kansas. Prior to working with Diamond Accelerator, the business faced internal instability and stalled growth despite strong market demand. The owner was overwhelmed, systems were outdated, and the brand lacked the infrastructure needed to scale.

The Challenge

The Refinery was constrained by a toxic partnership, unclear leadership structure, outdated pricing, and underperforming memberships. Revenue had plateaued at $65K/month, morale was low, and there were no standardized processes, KPIs, or operational efficiencies to support sustainable growth.

💡Solutions Implemented by Diamond Accelerator​💡

Diamond Accelerator partnered with The Refinery to execute a full-scale business transformation, addressing leadership, culture, pricing, service offerings, and operational infrastructure to support rapid yet sustainable growth.

Leadership & Staffing Overhaul

Restructured ownership, hired a practice manager, aesthetician, and injector, and clearly redefined roles and responsibilities.

Culture Transformation & Accountability

Removed toxic influences, rebuilt trust in leadership, and established a culture rooted in accountability, performance, and growth.

Pricing, Membership & Menu Optimization

Rebuilt pricing strategy, streamlined memberships, standardized offerings, and optimized margins and perceived value.

Sales Training & Operational Systems

Through aligned leadership, optimized systems, and a reenergized team, The Refinery achieved rapid financial growth alongside improved efficiency, retention, and morale.

💎The Results💎

Through aligned leadership, optimized systems, and a reenergized team, The Refinery achieved rapid financial growth alongside improved efficiency, retention, and morale.

100% Revenue Growth in 6 Months

Revenue doubled from $65K to $130K per month, with continued growth to $200K by month 9.

First MILLION dollar PLUS year!

Top-Tier Utilization & Retention

Utilization increased 42%, rebooking reached ~74%, and client churn significantly declined.

Industry-Leading Revenue Metrics

Revenue per patient held strong at $900–$1,012, and revenue per hour reached $1,200–$1,480(2–3× industry average).

Stronger Team Performance & Morale

Clear KPIs, sales training, and role clarity elevated staff confidence, performance, and overall culture.

Key Takeaways

  • Leadership alignment and cultural clarity are foundational to rapid growth
  • Optimized pricing and memberships drive predictable, scalable revenue
  •  Structured sales training and KPIs dramatically improve retention and utilization
  • Operational excellence frees owners from burnout and enables scale
  • Removing toxic influences unlocks team performance and momentum

Is Your Business Running You, or Are You Running It?

The owner of The Refinery was working 259 hours a month just to stay afloat. In 6 months, we cut that to 50 hourswhile tripling revenue to $200k/month.

Let’s build the systems that give you your life back.

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